Sales Prospecting Secrets-Cold Calling, Marketing Tips, and Online Techniques to Make You A Sales Superstar!

Sales prospecting.  The place that seperates the men from the boys in all sales jobs.  The good salespeople rely on business from existing clients and an occasional referral, but the great salespeople have a consistent system in place which generates constant leads.  Great salespeople live and die by their systems and they will outperform a flashy, born-to-sell salesman anyday of the week.  But how do you develop these systems?  It takes more than just a contact management software to get the job done.

You develop a system that is based around the appropriate amount of contact with your prospects and using the right media.  The important thing is that you're staying in touch with them and they are not forgetting who you are between your quarterly follow-up calls.  Wait, what's that? You're not even doing quarterly follow-up calls! No worries, we'll take care of that and get you setup with a system that can generate the right amount of leads for your business.  That's where a solid lead management software comes into play.  Whether you're a small business owner, an independent rep, or a sales professional, we can provide you the help you need to take your success to the next level. 

Here you'll find strategies for email marketing, postcard marketing, gaining referrals from trusted sources, walk-in cold calls, cold-calling over the phone, and how to put your systems on auto-pilot so your prospects will always remember who they should call when they need something.  That's the goal of good sales prospecting.  The goal is to be able to be on the top of the persons mind when they are ready to by.  Too many salespeople don't consistently prospect because they fear rejection.  And because of that they don't put in the effort needed to get ahold of that prospect.  They even put off prospecting when the statistics show that its going to take 6 touches to gain a new customer.  But they still stop at 1! 

It reminds me of this real estate agent in my neighborhood.  Starting from when I moved in, I got quarterly postcards from her in the mail.  Nothing fancy, just basic information with a picture.  I started to notice the consistency and, sure enough, I started to see her picture all over the place around my neighborhood.  My neighbor was planning on selling his house and I asked him who he was using and he mentioned this agent.  He says "She is the only one that I know".  Now, of course he didn't 'know' her.  He felt like he did though because he got her mailings every month.

So there you go, you can see the power of consistency in action.  This agent never talked to this prospect, just sent postcards out on auto-pilot and when he was ready to sell, she was the first person on his mind.  That's the goal of any system.  That might work for you, it might not.  But the tools on this site will give you the big picture on what combination is right for your business. 

Lets get going!

Helpful Resources:

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Business Contact Manager

Open Source CRM

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